Income Statement By Year
Demo Company
Currency: USD

Summary Pro Forma

2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 Total %
Annual Subscriptions $523,696 $586,244 $642,763 $734,982 $805,928 $922,894 $1,033,978 $1,155,239 $1,277,086 $1,429,358 $1,618,528 $10,730,696 32.0%
Monthly Subscriptions $803,899 $942,089 $1,119,974 $1,305,878 $1,525,986 $1,801,643 $2,125,186 $2,505,168 $2,959,951 $3,512,435 $4,153,165 $22,755,375 68.0%
Gross Revenue $1,327,595 $1,528,333 $1,762,737 $2,040,860 $2,331,914 $2,724,536 $3,159,164 $3,660,408 $4,237,038 $4,941,793 $5,771,693 $33,486,071 100.0%
Affiliate Expenses $12,435 $12,756 $13,096 $13,521 $13,710 $14,602 $14,929 $15,259 $15,532 $16,337 $16,585 $158,760 0.5%
Total Cost Of Sales $12,435 $12,756 $13,096 $13,521 $13,710 $14,602 $14,929 $15,259 $15,532 $16,337 $16,585 $158,760 0.5%
Gross Profit $1,315,160 $1,515,578 $1,749,642 $2,027,340 $2,318,204 $2,709,935 $3,144,235 $3,645,149 $4,221,506 $4,925,456 $5,755,108 $33,327,311 99.5%
Accounting $16,229 $16,743 $17,159 $17,125 $17,797 $17,945 $18,371 $18,794 $19,413 $19,606 $19,701 $198,884 0.6%
Bank Service Charges $10,953 $11,294 $11,369 $11,562 $11,737 $11,877 $12,212 $12,487 $12,748 $12,900 $13,123 $132,262 0.4%
Cloud Software Services $8,687 $8,915 $9,023 $9,353 $9,444 $9,583 $9,696 $10,176 $10,072 $10,418 $10,645 $106,011 0.3%
Consulting Services $7,363 $8,126 $9,022 $9,899 $10,894 $11,977 $13,180 $14,593 $15,985 $17,652 $19,527 $138,218 0.4%
Contract Labor (Admin) $12,096 $13,283 $14,301 $15,585 $16,384 $17,855 $19,179 $20,816 $22,898 $24,942 $26,106 $203,443 0.6%
Contract Labor (Development) $16,321 $21,157 $27,006 $35,147 $46,818 $59,677 $77,873 $101,630 $130,929 $168,379 $217,678 $902,614 2.7%
Employee Wages and Salaries $112,166 $117,939 $124,713 $130,066 $136,668 $143,876 $150,652 $158,249 $164,839 $173,582 $188,189 $1,600,938 4.8%
Home Office Expense $8,787 $8,930 $9,097 $9,177 $9,494 $9,498 $9,713 $10,121 $10,232 $10,349 $10,660 $106,059 0.3%
Hosting Expense $5,448 $5,508 $5,616 $5,719 $5,881 $5,989 $6,075 $6,248 $6,335 $6,590 $6,614 $66,022 0.2%
Insurance $15,511 $15,997 $16,328 $16,803 $17,536 $17,932 $18,462 $19,217 $19,667 $20,268 $20,647 $198,368 0.6%
Legal & Professional Fees $15,012 $15,570 $16,100 $16,935 $17,380 $18,086 $18,784 $19,351 $19,892 $20,822 $22,233 $200,164 0.6%
Licenses and Fees $10,899 $10,835 $11,235 $11,649 $11,810 $11,814 $12,374 $12,593 $12,725 $12,804 $13,211 $131,948 0.4%
Meals & Entertainment $16,294 $16,364 $17,148 $17,464 $17,704 $17,993 $18,439 $18,720 $19,086 $19,180 $19,788 $198,179 0.6%
Miscellaneous Expenses $13,672 $13,944 $13,934 $14,117 $14,193 $14,479 $14,611 $14,778 $14,939 $14,987 $15,268 $158,923 0.5%
Office Expenses $13,006 $13,302 $13,409 $13,967 $14,120 $14,639 $14,671 $14,918 $15,313 $15,808 $15,868 $159,021 0.5%
Owner Vehicle Expense $8,856 $8,842 $8,884 $9,348 $9,363 $9,605 $9,839 $10,034 $10,265 $10,199 $10,736 $105,972 0.3%
Payroll Tax Expense $41,249 $43,297 $44,033 $45,283 $46,856 $47,856 $49,882 $50,556 $52,351 $54,668 $54,661 $530,692 1.6%
Printing & Stationery $10,996 $10,983 $11,350 $11,547 $11,856 $11,862 $12,103 $12,386 $12,672 $13,003 $13,299 $132,056 0.4%
Rent $83,239 $87,016 $88,099 $91,473 $92,467 $95,774 $99,558 $101,939 $105,082 $107,514 $111,890 $1,064,050 3.2%
Telephone & Internet $13,500 $13,834 $14,188 $14,110 $14,297 $14,475 $14,555 $14,563 $14,576 $14,832 $14,994 $157,923 0.5%
Travel $23,147 $24,829 $25,892 $27,181 $28,917 $30,153 $31,570 $33,044 $34,401 $35,915 $38,387 $333,435 1.0%
Utilities $12,936 $13,480 $13,493 $13,865 $13,975 $14,583 $14,805 $14,733 $15,360 $15,430 $16,106 $158,765 0.5%
Website Services $13,041 $13,071 $13,625 $13,778 $13,912 $14,447 $14,810 $14,969 $15,131 $15,620 $15,896 $158,301 0.5%
Total Operating Expenses $489,409 $513,261 $535,021 $561,151 $589,503 $621,974 $661,416 $704,913 $754,910 $815,469 $895,225 $7,142,250 21.3%
2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 Total
Net Income / (Loss) before Tax $825,751 $1,002,317 $1,214,621 $1,466,189 $1,728,701 $2,087,961 $2,482,819 $2,940,236 $3,466,596 $4,109,987 $4,859,883 $26,185,061 78.2%
Add Back Schedule
Home Office Expense $8,787 $8,930 $9,097 $9,177 $9,494 $9,498 $9,713 $10,121 $10,232 $10,349 $10,660 $106,059 0.3%
Owner Vehicle Expense $8,856 $8,842 $8,884 $9,348 $9,363 $9,605 $9,839 $10,034 $10,265 $10,199 $10,736 $105,972 0.3%
Rent $83,239 $87,016 $88,099 $91,473 $92,467 $95,774 $99,558 $101,939 $105,082 $107,514 $111,890 $1,064,050 3.2%
Travel $23,147 $24,829 $25,892 $27,181 $28,917 $30,153 $31,570 $33,044 $34,401 $35,915 $38,387 $333,435 1.0%
Total Addbacks $124,029 $129,617 $131,972 $137,179 $140,241 $145,029 $150,681 $155,139 $159,980 $163,977 $171,672 $1,609,516 4.8%
2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 Total
Seller's Discretionary Earnings (SDE) $949,780 $1,131,934 $1,346,593 $1,603,368 $1,868,942 $2,232,990 $2,633,500 $3,095,375 $3,626,576 $4,273,965 $5,031,555 $27,794,577 83.0%